15
Jul
2010
Ballmer: Windows Phone 7 and the New Direction for Microsoft
There is no doubt that Steve Ballmer know that the Google Android and the Apple iOS are the two biggest reasons why even the upcoming Windows Phone 7 mobile platform is going to have a tough time dominating the mobile phone industry.
Despite that, the man is adamant that the Windows Phone 7 has everything that Microsoft needs to succeed. During the Worldwide Partner Conference, Steve expressed that Microsoft has missed out on an entire generation of smart phone owners. But with WP7, they will not only address the needs of the general market but also that of IT specialists.
The new OS will not just be a standalone product, it will be able to connect, communicate and even sync with the Xbox 360 console and any computer running Windows 7. Cross platform compatibility is a big dream, and MS is certainly on its way to pursuing it.
We have all seen the demonstration where a game that was being played on the Windows Phone 7 handset was transferred in real time to a desktop computer. This is more than just a person loading the same game file on a different platform –this was literally continuing the game as is from the phone straight to a computer. Then the game was once again transferred to an Xbox 360 console and back to the smart phone again. The transition was fast, smooth and took only moments.
And that is just the games. Microsoft can certainly do much more with the current technology. While the Xbox 360 will certainly be taken out of the loop when it comes to non-gaming functions, the ability to continue working on a document that is being edited in real time on a phone straight to a desktop computer will certainly work wonders –especially when everything gets ported over, including the “undo” history.
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Loading ...Tags: Apple-iOS, Google-Android, Microsoft, Steve-Ballmer, Windows-Phone-7, XBox-360
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